Legal Document
User Terms of Service
Version 2026-06-22 · Effective from 2026-06-22
1. Acceptance of these Terms
These Terms of Service (the "Terms") constitute a legally binding electronic agreement between you ("User", "you" or "your") and rupAIya, an unincorporated proprietary technology service operated from the State of Maharashtra, India ("rupAIya", "we", "us" or "our"). By creating an account, installing the rupAIya browser or IDE extension, viewing advertisements through our service, requesting a payout, or otherwise accessing any part of the platform you represent that you have read, understood and agree to be bound by these Terms in their entirety. These Terms are published in compliance with Rule 3(1)(a) of the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 issued under the Information Technology Act, 2000 ("IT Act"). If you do not agree, you must immediately cease using the service and uninstall the extension.
2. Eligibility
You must be at least eighteen (18) years of age, of sound mind, and competent to contract under Section 11 of the Indian Contract Act, 1872. You must be an Indian resident with a valid Permanent Account Number (PAN) issued by the Income Tax Department and a functional Unified Payments Interface (UPI) identifier linked to a bank account held in your own legal name. The platform is not offered to persons outside India and any use from outside the territory of India is unauthorised, void, and strictly prohibited. You may hold one and only one account; the operation of multiple accounts, sham accounts, proxy accounts, or accounts in the name of another person is a material breach of these Terms and may attract civil and criminal consequences.
3. Nature of the Service
rupAIya is a marketplace that displays short advertisements inside developer tools while artificial intelligence assistants are processing a request. We act solely as an "intermediary" within the meaning of Section 2(1)(w) of the IT Act and do not endorse, warrant, or otherwise vouch for the goods or services offered in any advertisement. We are not a financial institution, payment system operator under the Payment and Settlement Systems Act, 2007, or a securities intermediary. The earnings credited to your account represent the User's revenue share from advertiser spend and are not a wage, salary, retainer, investment, or deposit of any kind. There is no employer-employee, principal-agent, partnership, joint venture, or franchise relationship created by these Terms.
4. Account Registration and Security
You authenticate using a verified third-party identity provider (Google or GitHub). You are solely responsible for the safekeeping of credentials, devices and sessions associated with your account. You agree to notify us promptly at the contact address published on the platform of any unauthorised use of your account. We are not liable for losses arising from your failure to maintain the confidentiality of your account or from any act or omission of the identity provider. We reserve the right to suspend authentication with any provider at any time without notice.
5. Earnings, Caps and Payouts
Each validated advertisement impression generates a credit, a portion of which is allocated to the User. Credits are denominated in Indian Rupees (INR). Daily and weekly earning caps apply and are published on the dashboard; amounts in excess of the cap may be rolled over, forfeited, or treated as platform revenue at our sole discretion. Credits become eligible for payout only after a holding period during which we conduct fraud, anomaly and quality checks. Payouts are initiated to the UPI identifier you have on file via a regulated payout service provider. We deduct a platform fee, which is disclosed before each payout request. You are solely responsible for declaring and paying any income tax, GST (where applicable), or other tax levied on your earnings under the Income-tax Act, 1961 and any rules and notifications thereunder. We may withhold tax at source where required by law.
6. Anti-Fraud and Anti-Abuse
You will not, and will not permit any third party to: (a) generate artificial, automated, scripted, emulated, headless or otherwise non-human impressions; (b) use any virtual machine, container, bot, click farm, residential proxy, modified extension binary, packet replay tool, or any device intended to inflate impressions or earnings; (c) operate the extension while not actively using a supported developer tool; (d) collude with advertisers, other users, or any third party to manipulate metrics; (e) reverse engineer, decompile or tamper with the extension or the platform save to the extent permitted by Section 52(1)(ab) of the Copyright Act, 1957; (f) interfere with the security, integrity or operation of the platform; or (g) violate any applicable law. We use behavioural analytics, device fingerprinting and statistical models to detect violations. A finding of violation may, in our sole discretion, lead to forfeiture of all unpaid credits, reversal of prior payouts where legally permissible, account termination, and referral to law enforcement under the IT Act, the Bharatiya Nyaya Sanhita, 2023, or any other applicable statute.
7. Data Protection
Our processing of your personal data is governed by the Digital Personal Data Protection Act, 2023 ("DPDP Act") and our Privacy Policy. By using the service you provide informed consent under Section 6 of the DPDP Act to the processing of your personal data for the specified purposes of authentication, fraud prevention, payout disbursement, tax compliance, and product analytics. You may withdraw consent and exercise your rights under Sections 11 to 14 of the DPDP Act through the mechanisms described in the Privacy Policy. Withdrawal of consent may, however, render the service unusable.
8. Consumer Protection
Where you qualify as a "consumer" under the Consumer Protection Act, 2019, nothing in these Terms limits any non-waivable statutory right you have. However, you acknowledge that the service is provided free of charge to Users, that earnings are contingent on advertiser demand and validation, and that you are not entitled to any minimum income or guaranteed performance. Any grievance under the Consumer Protection (E-Commerce) Rules, 2020 or Rule 3(2) of the IT Intermediary Rules may be addressed to the Grievance Officer at the contact address published on the platform, who shall acknowledge complaints within twenty-four (24) hours and resolve them within fifteen (15) days as required by law.
9. Intellectual Property
All rights, title and interest in the platform, extension, trademarks, logos, source code, designs, databases and documentation are owned by or licensed to rupAIya. No licence is granted other than a limited, revocable, non-transferable, non-exclusive licence to install and use the extension solely for the personal, non-commercial purpose contemplated by these Terms. You will not remove or obscure any proprietary notice. Feedback you submit may be used by us without restriction and without compensation.
10. Third-Party Advertisements
Advertisements are supplied by independent advertisers. We do not represent, warrant or endorse any advertised product, service, statement or representation. Your interaction with an advertiser is solely between you and that advertiser. We are not party to and will not be liable for any dispute arising from such interaction. You should exercise independent judgment before clicking, signing up for, or transacting with any advertiser.
11. Disclaimer of Warranties
To the maximum extent permitted by law, the service is provided on an "as is" and "as available" basis without warranties of any kind, whether express, implied, statutory or otherwise, including but not limited to warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy of impressions, consistency of earnings, or uninterrupted availability. We do not warrant that the service will be error-free, secure, or free of viruses or other harmful components. You assume all risk arising from your use of the service.
12. Limitation of Liability
To the maximum extent permitted by applicable law, in no event shall rupAIya, its founders, employees, contractors, agents, affiliates, licensors or service providers be liable for any indirect, incidental, special, consequential, exemplary or punitive damages, including loss of profits, loss of revenue, loss of business, loss of opportunity, loss of data, or loss of goodwill, whether based on contract, tort (including negligence), strict liability, statute, or any other legal theory, even if advised of the possibility of such damages. The aggregate liability of rupAIya, however arising, shall not exceed the higher of (a) the total platform fees actually received by us from you in the three months preceding the event giving rise to the claim, or (b) Indian Rupees Five Hundred (INR 500). Several jurisdictions do not allow such limitations; where so, the foregoing applies to the maximum extent permitted.
13. Indemnification
You shall indemnify, defend and hold harmless rupAIya, its founders, employees and affiliates from and against any and all claims, demands, suits, proceedings, losses, damages, liabilities, costs and expenses (including reasonable advocates' fees) arising out of or relating to (a) your breach of these Terms, (b) your violation of any applicable law or third-party right, (c) any content, account information or impressions attributable to you, or (d) your wilful misconduct or gross negligence. We reserve the right to assume sole control of the defence and settlement of any matter for which you are obliged to indemnify us, at your cost.
14. Suspension and Termination
We may suspend or terminate your account, withhold pending credits, and reverse payouts where legally permissible upon (a) reasonable suspicion of fraud, abuse or breach of Clause 6, (b) violation of applicable law, (c) request by a court, regulator or law enforcement authority of competent jurisdiction, (d) prolonged inactivity exceeding one hundred eighty (180) days, (e) failure to accept a revised version of these Terms within the period notified, or (f) discontinuance of the service in whole or in part. You may terminate by uninstalling the extension and emailing a closure request to the Grievance Officer. Termination does not affect any rights or obligations accrued prior to termination, and Clauses 5, 6, 9, 11, 12, 13, 16, 17 and 18 survive termination.
15. Changes to these Terms
We may revise these Terms at any time. The current version and a dated identifier are published at this URL. Where revisions are material, you will be required to accept the new version on next sign-in before continuing to use the service. Continued use after acceptance constitutes binding agreement to the revised Terms. If you do not accept the revised Terms within thirty (30) days of notice, we may close your account and disburse cleared pending credits net of platform fees.
16. Governing Law
These Terms are governed by and construed in accordance with the laws of the Republic of India, without giving effect to its conflict-of-laws principles.
17. Dispute Resolution; Arbitration
In the event of any dispute, controversy or claim arising out of or relating to these Terms, including breach, termination or validity, the parties shall first attempt to resolve the matter amicably within thirty (30) days of written notice by either party. Failing such resolution, the dispute shall be referred to and finally resolved by arbitration administered under the Arbitration and Conciliation Act, 1996 by a sole arbitrator appointed by rupAIya. The seat and venue of arbitration shall be Mumbai, Maharashtra. The language of arbitration shall be English. The award shall be final and binding. Subject to the arbitration clause, the courts at Mumbai, Maharashtra shall have exclusive jurisdiction to entertain any application in aid of arbitration or to seek interim relief.
18. Miscellaneous
These Terms, together with the Privacy Policy and any other policies referenced herein, constitute the entire agreement between the parties and supersede all prior understandings. If any provision is held invalid or unenforceable, the remaining provisions shall continue in full force. No waiver of any provision shall be deemed a waiver of any other provision. You may not assign your rights under these Terms; we may assign without restriction. These Terms are concluded in the English language. Notices to rupAIya shall be sent to the Grievance Officer email address published on the platform; notices to you shall be sent to the email address registered with your account.
19. Grievance Officer
In compliance with the IT Act and the IT Intermediary Rules, the Grievance Officer for rupAIya can be contacted at the address published on the contact page of the platform. Complaints will be acknowledged within twenty-four (24) hours and resolved within fifteen (15) days.
By clicking "I agree" on the acceptance screen, you are signing this agreement electronically under Section 10A of the IT Act and Section 3 of the Indian Contract Act, 1872. Please retain a copy of this document for your records.